Multi-Generational Luxury Travel: Navigating the Diverse Needs & Ages of Luxury Travelers
Luxury travel has undergone many transformations, with an emphasis on reflecting the changing dynamics of family structures and the...
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PHILANTHROPY
Navigating the world of philanthropy can be challenging, but with valuable insights derived from affluent population survey research, your organization can enhance its fundraising and engagement strategies substantially. Empower your charity or NGO with the precise knowledge of affluent donor behaviors, preferences, and trends, helping you connect with potential high-value donors, tailor your appeals, plan effective events, and even influence policy.
Supported by our pro bono contributions to secondary and elementary schools, community service organizations, and youth sports, our prior experience serves as a foundation to empower your organization with the targeted understanding needed to establish meaningful connections with high-net-worth donors and achieve your fundraising goals.
MEET YOUR FUNDING NEEDS
DONOR
PROFILING
> Understand Giving Preferences
Understand the giving behavior & preferences of the affluent population and tailor your approach to fundraising accordingly. Some may prefer to give to local charities, while others may have a particular interest in a certain cause.
> Create Personalized Appeals
Create personalized donation appeals with the insights from the detailed profiles of affluent donors.
> Develop Engagement Strategies
Develop strategies to foster long-term relationships through understanding the attitudes and behaviors of wealthy donors.
FUNDRAISING
STRATEGIES
> Plan Fundraising Events
Plan high-profile fundraising events that would be appealing to potential large-scale donors' interests and hobbies.
> Get Fundraising Benchmarking
Gauge the effectiveness of your fundraising efforts by evaluating the giving trends among the affluent population. If your outreach hasn't resonated with wealthy individuals, you might need to reassess your strategy.
> Obtain Forecasting
Forecast potential giving in the future, allowing you to plan your budget and activities accordingly by identifying trends, preferences, and behaviors of your target donors.
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